FASHION'S ANSWER TO SHAZAM

WHO DOESN'T HAVE FASHION ENVY?

“Everyone has fashion envy” says Kate Bosworth, co-founder of the new fashion app Style Thief which allows you to locate a dress, a scarf or pretty much any item of clothing via visual-recognition software.



HOW DOES IT WORK?

Once you download the app, just snap the dress, bag, shoes on a friend, in an editorial, on the runway, on TV- and the app will search inventory across over 300 retail partners to find your dream item online.



CHEEKY, YET EGALITARIAN 

Partnering with everyone from Forever 21 to Saks, no longer do I need to ask anyone "where did you get that from?". 

I'll just point, aim, shoot (sometimes discretely, sometimes shamelessly) and let Style Thief do the rest!


Images:
http://www.tv3.co.nz/NewZealandFashionWeek.aspx
http://www.notorious-mag.com/2014/07/15/fashion-app-kate-bosworth-style-thief/
http://www.mtv.com/news/1870645/style-thief-app-testing/

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